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Offering broadband in airplanes will generate 130 billion dollars in 2035

Providing broadband internet on board aircraft has the potential to create a global market of $ 130 billion by 2035 and generate business for 30,000 millions, according to a study by the London School of Economics and Political Science (LSE) and Inmarsat released this week in Latin America.

Bogota, Sep 27 (EFE) .- Providing broadband internet on board aircraft has the potential to create a global market of $ 130 billion in 2035 and generate for airlines business for 30 billion, according to a study by the London School of Economics and Political Science (LSE) and Inmarsat released this week in Latin America.

The report, titled "Sky High Economics ", identified that the activation of internet networks on flights will generate, among other income streams, an increase in passenger spending, a boom in commerce

Faced with this opportunity, the estimated global share of airlines in these businesses will be of $ 1 billion in 2018, $ 15 billion in 2025, and $ 30 billion in 2035.

"Connectivity during flight is no longer a luxury for passengers, it's an expectation. LSE analysis shows that there is great scope for airlines to unlock completely new revenue streams, "Rupert Pearce, executive director of

To date, only about 53 airlines, out of an estimated 5,000 worldwide, offer broadband connectivity during their flights, according to firm figures Lets Fly Cheaper.

At regional level, according to Sky High Economics, the largest opportunity for broadband carriers will be in 2035 in the Asia region and the Pacific, where they will benefit from $ 10.3 billion in ancillary revenues, followed by Europe ($ 8.2 billion) and North America ($ 7.6 billion).

will generate about $ 1.9 billion, the Middle East (1.3 billion) and Africa (590 million).

"Globally, if airlines can provide a broadband connection reliable, this will be the catalyst for implementing more creative advertising, content and e-commerce packages, "said Alexander Grous, one of the authors of the study.

The report also predicts that by 2035 low-cost providers will generate 11 billion dollars, of which most will come from the sale of connectivity to In this vein, the document, based on current data from the International Air Transport Association (IATA) and industry sources, estimates that Internet connections during the flight will be "widespread" on commercial aircraft, thanks to "strong demand" from passengers.

They will also generate, per passenger, about $ 4 extra income to airlines, which so far receive an additional $ 17 thanks to "traditional" ancillary services such as duty free shopping or flight.

"Airlines should start planning now," Grous concluded.

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